Take a look at this film clip and tell me that a design project based around these guys wouldn’t be absurd fun.
They’re a little bit macho, a little bit fem, a little bit psycho and yet oddly controlled. Overlay this on Japanese car culture and I have a feeling that there’s creative space for some suitably bonkers vehicles.
So I was listening to the Triple J Hottest 100, a fine Aussie tradition, on Australia Day (26th of January in case you were asking) and I heard this brilliant track by a band called Sparkadia. Looked them up, got the album. Then I realised one of the band members looked familiar.
Turns out he’s an old verbal sparing partner of mine from high school days who’s gunning it as the front man. Congrats to Alex and the band members on your presence in the hallowed Hottest!
I'm Drew Smith and I'm an ethnographer and strategist. By day I shape culture and strategy at Westpac. By night I sleep (mostly). And once a month, I help teams host an event called Rising Minds in London, New York, Toronto and Sydney.
DownsideUpDesign is a place for me to collect stuff that I like, often love and sometimes hate for safe keeping. All views represented here are mine and mine alone and do not represent those of anyone else.
Get in touch at drewpasmith (at) gmail (dot) com or tweet me (@drewpasmith) to rant, contribute or collaborate!